Start Small, Stay Real, and Stop Getting Stuck
Show Notes
Starting small might just be the secret to finishing big.
In this episode, Mark and Nick unravel why we put things off and what actually gets us going again. From Russian waiters and half-built projects to marketing fails and metaphorical underpants, this conversation dives deep into why business owners feel stuck, and how to unstick themselves.
We also explore why “just being better” isn’t the real answer, and how radical authenticity, not polished perfection, is your smartest business move.
If you're done with burnout, busywork, and trying to outdo everyone else, this episode is your reset button. You'll walk away with smarter ways to get started, finish strong, and finally build a business that feels like freedom again.
This one’s for every business owner staring at a to-do list they never started.
In this episode, Mark explores:
Why procrastination hijacks your brain and how starting small can stop the spiral (00:38)
The power of a 5% start and how it flips your brain into finish mode (04:00)
Why chasing “better” is exhausting and how “being different” is your shortcut to standing out (07:28)
How authenticity beats strategy and why “copycat marketing” falls flat (10:55)
Why pretending to be someone else is draining your mojo (14:27)
A question to ask when your business feels off (18:18)
The Mastermind for Business podcast is powered by Business Accelerator Mastermind, a coaching program that helps service business owners and professionals double their revenue whilst halving their time in the business. Each week, Mark Creedon, a Business Coach at Business Accelerator Mastermind, speaks with some of the best business minds in the world and shares simple, practical steps you can take to create the business you always wanted.
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Resources Mentioned:
How To Have A Business Not A Job: Without Nearly Killing Yourself by Mark Creedon
About Mastermind Business Accelerator
Mastermind Business Accelerator is a hands-on practical program aimed at driving results fast. Spearheaded by Mark and Caroline Creedon and a range of highly qualified experts, the program will give you back the freedom you hoped for when you first started your business or professional practice. With his coaching program, Business Accelerator Mastermind, Mark helps business owners maximise their time, set and achieve goals, while remaining accountable.